MagnusTheMagnus feat. Seinabo Sey – Keep On Lovin’

Stockholm producer Magnus Lidehäll is best known for his work on Seinabo Sey’s debut LP Pretend, but he also worked with artists from the likes of Madonna, Britney but also Mapei and Sky Ferreira. Now he’s running solo as MagnusTheMagnus and his firs two singles under the new moniker, Realligator and Area, have already been picked by Nike for their last Ruby Rose campaign. In his latest offering Keep On Lovin he slips away from the bass heavy soundscapes of the previous two songs, embracing instead more soulful and urban vibes given by the mix of throbbing synths, hand claps and pop/R&B textures. Longtime collaborator Seinabo Sey takes over on vocal duties, delivering a confindent and bold performance.

The song comes together with an official 360/VR created by Unreality Journeys; you can watch it below.


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