EMI – Sip It Slow

The meteoric rise of EMI seems unstoppable. In just a month, the mysterious songstress is getting results nothing short of impressive: two singles, Phantom and Hit Me, and numbers on Soundcloud close to half a million plays. Yesterday the girl from Seattle unlocked her new track Sip It Slow, premiered by Zane Lowe  just to reiterate, once again, that we’re facing one of the most relevant hype phenomenon of this beginning of the year. The song is a little futuristic-pop gem, tinged of black influences and aligned with the smart sonic solutions of her previous releases. EMI, therefore, doesn’t change much her formula and that’s a wise choice cause it’s self-evidently the right one to win.